Your data + your competitors’ data benchmarked in one report view!
If you are looking for a view of your operational performance to compare to a custom set of your direct competitors, the tool for you is a Targeted Competitor Report!
What is a Targeted Competitor Report?
The Targeted Competitor Report provides you with the most granular look of how you stack up to the set of companies you consider your closest competitors. It provides a unique and actionable performance analysis for companies looking to benchmark sales and traffic data against a customized set of competitors. Weekly targeted results include reporting by week, month, quarter and year, with a variety of sales and traffic metrics. Pick at least eight competitor brands and we’ll do the rest. Competitor benchmarks are provided in aggregate.
Why Act Now? Order your custom Targeted Competitor Report and receive this report each week for a full year for just $3,000!
Competitive set: Custom grouping of at least 8 brands (note that this custom benchmark also includes your brand; excluding your brand is an extra charge of $1,500) Competitive set is approved by analyst team to ensure data integrity.
Report frequency: Weekly
Report format: Excel spreadsheet available in your BBI account or uploaded to an SFTP directory
Time periods: Weekly, Monthly, Quarterly, Yearly
Metrics: Total Sales, Traffic, Average Weekly Sales, PPA/PTA, PPA/PTA Growth, Beverage Sales, Dine In Sales, Dinner Sales, Dinner Traffic, Food Sales, Lunch Sales, Lunch Traffic, To-Go Sales, Breakfast Sales, Labor Hours, Late Night Sales, Late Night Traffic, Mid Afternoon Sales, Mid Afternoon Traffic, Sales Per Labor Hour, Breakfast Traffic, Catering Sales, Banquet Sales
Segments: Competitive set. Please note that competitor results are provided in aggregate and that we never share individual company data.
Locations: Nation, Regions, States, DMAs (Designated Market Areas)
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