Searching for sales... driving guest count in the digital era

Restaurants operating multiple locations need to know how to stand out among increased competition. In a digital age, brands must work to capture consumer interest quickly before losing traffic and sales to a different restaurant. MomentFeed and TDn2K™ conducted a collaborative study into online search activity and how it relates to sales and traffic performance. Searching for Sales… Driving Guest Count in the Digital Era provides actionable insights intended to elevate your brand’s online presence.

What’s in the guide?


A study of 28 chain restaurant brands with 7,800 individual locations demonstrates the power of using online search data to predict sales performance. Learn how to harness this data to drive more guests to your restaurants. Included in this white paper:

  • Average increase in weekly sales due to consumer online activity
  • Relationship between Google My Business ratings and sales results
  • Recommendations to maximize your brand’s mobile visibility and ultimately increase traffic and sales

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