Your Value Drives Your Sales & Traffic

Houston highlighted the relative importance of value for overall guest satisfaction during August. Even though this market had the least positive net sentiment regarding food and beverage during August, it had the most positive net sentiment among major cities regarding value. It also was the city with the most positive net sentiment based on intent to return, suggesting v...[Read More]
By TDn2K on September 13, 2017

Restaurant Industry’s Strengths, Weaknesses & More [Infographic]

SWOT analyses have been used in marketing departments, sales strategies and beyond for many years. They are a helpful tool in looking at a business model, a campaign, even just a concept from every possible angle. They help address pain points and potential avenues for growth. Sounds like something the restaurant industry needs, right? We thought so too. Take a look...[Read More]
By TDn2K on September 13, 2017

Weather and Pay-Per-View Event Derail Restaurant Sales Recovery

Weather and Pay-Per-View Event Derail Restaurant Sales Recovery August results disappointed again as same-store sales declined 2.0 percent and traffic dropped 3.9 percent, but both measures were 0.7 percentage points better than July’s results. They reflect the difficult environment many chains are facing in today’s rapidly changing market. However, the industry’s u...[Read More]
By TDn2K on September 7, 2017

Revenge of the Cities: Preemption Pushback By Local Governments Could Put Companies In The Crosshairs

More than 500 city officials from around Florida recently gathered in Orlando for a standing-room-only meeting with the goal of punching back at their own state legislature, a body that, of late, has made a habit of pummeling municipal government. Florida is one of more than two dozen states where conservative “red” legislatures have used what are known as preemption l...[Read More]
By Joe Kefauver on September 5, 2017

Customer Service in Restaurants Continues to Improve

Major cities in California and Arizona led the country based on positive restaurant guest satisfaction. Not surprisingly, the same market had the most positive guest sentiment based on restaurant value and intent to return during July. Value is an important driver of restaurant consumer behavior and it seems that restaurants in Los Angeles delivered on value and restaurant...[Read More]
By TDn2K on August 18, 2017

Retail Sales Back on the Rise in July

Key Data Sales: +0.6%; Non-Vehicle: +0.5%/ Imports: +0.1%; Nonfuel: -0.1%; Exports: +0.4%; Nonfarm: +0.3%/ NAHB: 68 (Up 4 points) In a Butshell “The economy seems to be picking up steam, finally.” What It Means Economists have been saying, thinking and basically hoping that growth would improve during the second half of the year and that might be happening. Reta...[Read More]
By Joel Naroff on August 15, 2017

Sales Rebound Optimism Short Lived; July Restaurant Sales Tumble

Restaurant sales dropped again in July, dealing a blow to an industry that had shown modest signs of improvement in recent months. Same-store sales were down -2.8 percent, a sharp 1.8 percentage point decline from June. The drop was disappointing in light of the -1.3 percent average comp sales for the first six months of the year and -1.6 percent recorded in the last half...[Read More]
By TDn2K on August 10, 2017

State of the Industry: A Mixed Bag of News for Restaurants

Do you want the bad news or the good news first? At the close of the second quarter of the year, there was quite a bit of both for restaurant operators. From a difficult recruiting environment to a possible traffic rebound, here’s the latest take on what’s happening in the restaurant industry. Bad News 1. Negative sales growth continues across the board. Altho...[Read More]
By TDn2K on August 8, 2017

Has Restaurant Turnover Finally Reached a Plateau? [Infographic]

Restaurant may have finally hit rock bottom, or perhaps, the high heavens, with employee turnover. Results from the People Report™ Q2 Workforce Index indicate that rising turnover levels, which are currently at an all-time high for management and hourly employees, may have begun to taper off, mostly because there is nowhere else to go but down. The Workforce Index is ...[Read More]
By TDn2K on August 1, 2017

Are You Building Contracts or Relationships?

At 15 years old, I started my career as a hostess at a local restaurant in Tulsa, Oklahoma. That began what would be an 18-year career in the restaurant industry. It was an industry that I loved, and still love to this day, but after many years, I felt like I had to make a change. I was about to be promoted to District Manager. I was 35 and was told I had a bright futu...[Read More]
By Sheryl Coyne-Batson on July 27, 2017

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In the News

Flat sales growth to start 2017 marks improvement

New tools for employee retention

Many restaurant chains still struggling

Fast-food workers are in short supply

The restaurant recession turned even more damaging in December

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