Transforming Data
into Knowledge

We provide Workforce Data, Sales Data, and Social Data reporting for the Restaurant Industry.

We also host two amazing annual conferences: Summer Brand Camp and Global Best Practices.

Human Capital Performance

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    Membership Features
  • Monthly service-sector workforce analytics
  • Over 1 million employees tracked
  • Compensation, Turnover and Demographic metrics
  • Benchmark across 11 regions and over 180 DMAs
  • Compare your company against any major segment

Financial Capital Performance

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    Membership Features
  • 14 key revenue metrics reported on weekly basis
  • Data collected from over 20,000 restaraunt units
  • Tracking over 110 brands & 50 billion dollars in sales
  • Benchmark across 11 regions, 50 states and 190+ DMAs
  • Compare your company against segments and/or cuisines

Brand Experience

  • Track your brand's reputation on the web
  • Classify social mentions by food, service, etc.
  • Built for restaurants by TDn2K and Social Strategy1
  • Compare social media data to ops metrics
  • BBI data integration

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People Report
Black Box Intelligence
White Box Social Intelligence
Summer Brand Camp
Global Best Practices Conference

TDn2K Presents Elite Diamond Catalyst Award, Honoring Superior Performance in Workplace and Marketplace

In January 2015, TDn2K (Transforming Data into Knowledge) marks the 20th Anniversary of the restaurant industry’s Global Best Practices Conference. This prestigious event brings together restaurant executives from around the globe to tackle the challenges and celebrate the triumphs experienced in the industry’s hyper competitive marketplace. The elite Diamond Catalyst a … [Read more]

Restaurant Sales and Traffic Slow During November; Optimism Still Persists for Positive Q4

Restaurant same-store sales slowed down during November but still showed signs of relative strength, suggesting a positive 4th quarter for 2014. Same-store sales growth was 1.5% for November, a 1.3% slowdown from the growth rate reported for October, however still represents the fifth consecutive month in which the industry’s same-store sales have achieved positive growth. … [Read more]

It’s Giving Tuesday, Let’s Raise 50K for #NoKidHungry!

Black Friday and Cyber Monday are behind us. In good tradition, they've save the best for last. December 2nd is #GivingTuesday and that means it’s time for the annual No Kid Hungry Give-a-Thon. Please join us, and millions of people around the world, in this day of giving. $1 will connect hungry kids to ten meals. We have two days focused on getting deals. We have one d … [Read more]

Contact Us
    What others are saying
If you really want to compete in this marketplace and particularly this economy and you’re not part of this organization you’re missing out on something very important.
Bill Spae

I’ve been a part of People Report since it’s inception and it’s meant a lot to me personally and professionally. It’s helped me understand my business and as an HR person it’s helped me sell the idea that people retention is important to pay attention to everyday.
Roz Mallet
Phase Next Hospitality

    Resources we love
No Kid Hungry
The No Kid Hungry campaign connects kids in need with nutritious food and teaches their families how to cook healthy, affordable meals. The campaign also engages the public to make ending childhood hunger a national priority.
Women's Foodservice Forum
WFF is the foodservice industry's premier leadership development resource. Thousands of individuals and hundreds of organizations across all sectors of the foodservice industry rely on our events, resources, and programming to reach their full potential.
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